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Our Story

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At Royal Hawaiian, we believe in the importance of finding balance in today’s fast-paced world. This means the joyful sharing of life and aloha with your family and your community. It means honoring qualities like balance and simplicity. It means being thoughtful about the food you put in your body and respecting the nature that provides it.

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Live Long

We believe that a long, healthy life begins with a well-balanced diet full of wholesome, all-natural foods. Did you know that Hawaii boasts the longest average life expectancy in the U.S.? We Hawaiians credit our longevity to healthy eating, happiness, and stress-free living.
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Live Well

Royal Hawaiian’s brand philosophy reflects the heart of Hawaiian culture - that health and happiness come from the unification of mind and heart. We strive to find balance in the hustle and bustle. We show love for our community and respect the gift of nature. To us, the most delicious and worthwhile meal is one shared with friends and family.
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Live Aloha

In Hawaiian, “aloha” means more than just “hello” or “goodbye.” It means kindness, compassion, grace, and affection. Aloha stands for the Hawaiian values of patience, unity through harmony, and tenderness. Hawaiians live the Aloha spirit by loving family, caring for the community, and preserving the beauty of nature. At Royal Hawaiian, we infuse the spirit of aloha into everything we do, from our growing process to our sustainability practices and our pure, good-for-you macadamias.

Share YOUR Living Aloha Story

Who We Are

Did you know that reducing stress can add years to your life? Slow down and breathe. You are what you eat! Keep your body pure by avoiding preservatives & artificial ingredients. Our orchards sit over a bed of lava rock. We think it makes our macadamias extra tasty. Did you know that there are only 13 letters in the Hawaiian alphabet? We recycle all the by-products during harvesting. We even use macadamia hulls as fertilizer! Did you know that all of the fruit used in our products is sustainably sourced? Leave your wetsuit at home - the average water temperature in Hawaii is 74⁰ F (23.3 C). Surfing was once known as the “sport of kings” and reserved for Hawaiian royalty (alii). Our macadamia trees grow for 14 years before blossoming and bearing nuts. Did you know that macadamias are not actually native to the Hawaiian islands? Royal Hawaiian has rejuvenated hundreds of acres and plans to rejuvenate hundreds more! A ton of dried macadamia nut shells has the same energy output as a barrel of oil! Only 30 miles from our home in Hilo, Kilauea is one of the most active volcanoes on Earth. With a base 19,704 ft underwater, Mauna Kea is the world’s tallest mountain at 33,500 ft!

The Royal Hawaiian story spans decades of macadamia growing, beginning in 1948 with the founding of the Royal Hawaiian Macadamia Nut Company. Though our look has evolved over the years (this can dates back to the late 1960s!), our dedication to health, wellness, and “living Aloha” live on to this day.

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